SO STOP EXPLAINING AND ASK!!!!
Shut up and Listen!!
Wow! If I could teach people that are in sales/business development to ask questions and listen there would be a lot more success in business!
Telling isn’t selling…but it comes from a good place. We are excited about what we represent and want others to be excited too but the excitement doesn’t sell, questions and true engagement does.
Long ago we were taught to ask a few questions and when you hear a “ buying signal” jump in and tell them you can help with that and how. NO!
When you ask a question, wait for the answer and whatever the answer is, especially if it may be something your product or service can help with, the best next question is, “tell me about that”, then SHUT-UP!!!